The ‘You’ that you show the world: an interview with Dorie Clark
We are very lucky to have Dorie Clark as our podcast guest this month. Not only is she a successful outsider, she is also generous, affirming and insightful.
Dorie is the author of Reinventing You: Define Your Brand, Imagine Your Future and the forthcoming Stand Out: How to Find Your Breakthrough Idea and Build a Following Around It.
A former US presidential campaign spokeswoman, Dorie is a frequent contributor to the Harvard Business Review, Forbes, and Entrepreneur. Recognized as a “branding expert” by the Associated Press and Fortune, Dorie Clark is a marketing strategy consultant and speaker for clients including Google, Microsoft, Yale University, Fidelity, and the World Bank.
She is an Adjunct Professor of Business Administration at Duke University’s Fuqua School of Business and a Visiting Professor for IE Business School in Madrid. She has guest lectured at Harvard Business School, the Harvard Kennedy School, Stanford University’s Graduate School of Business, the Wharton School, the MIT Sloan School of Management, and more. She is a frequent guest on MSNBC and appears in worldwide media including NPR, the Wall Street Journal, and the BBC.
We are going to be talking about how to use who you are and what you are good at to build a career or a following, rather than sticking with conventional or known approaches. Listen as I ask Dorie:
- how her own outsider experience affected the choices she made in life
- what you can do to turn your differences into assets
- why standing out rather than hiding can help you build a successful following
- what personal qualities or habits successful outsiders share
- how real outsiders have build a life they love from their unique talents